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Matt 38021c4633 Initial commit: Kalei app — docs, mockups, logo, pitch deck 
Complete project files including:
- 73 polished HTML mockup screens (onboarding, turn, mirror, lens, gallery, you, ritual, spectrum, modals, guide)
- Design system CSS with Inter font, jewel-tone palette, device frame scaling
- Canonical 6-blade kaleidoscope logo (soft-elegance-final)
- SVG asset library (fragments, icons, patterns, evidence wall, spectrum viz)
- Product docs, brand guidelines, technical architecture, build phases
- Pitch deck and cost projections
- Logo mockup iterations and finalists

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
 		2026-02-22 14:55:22 +01:00
..
README.md Initial commit: Kalei app — docs, mockups, logo, pitch deck 2026-02-22 14:55:22 +01:00
phase-0-groundwork-and-dev-environment.md Initial commit: Kalei app — docs, mockups, logo, pitch deck 2026-02-22 14:55:22 +01:00
phase-1-and-2-build-plan.md Initial commit: Kalei app — docs, mockups, logo, pitch deck 2026-02-22 14:55:22 +01:00
phase-3-launch-readiness-and-hardening.md Initial commit: Kalei app — docs, mockups, logo, pitch deck 2026-02-22 14:55:22 +01:00
phase-4-spectrum-and-scale.md Initial commit: Kalei app — docs, mockups, logo, pitch deck 2026-02-22 14:55:22 +01:00

README.md

Build Timeline & Execution Phases

Last updated: 2026-02-22

This folder contains the sequential build plan for developing Kalei. All features ship together in a single v1 release. The phases below represent an execution timeline for managing development complexity, not separate product phases.

Read in order:

  1. phase-0-groundwork-and-dev-environment.md
  2. phase-1-platform-foundation.md
  3. phase-2-core-experience-build.md
  4. phase-3-launch-readiness-and-hardening.md
  5. phase-4-spectrum-and-scale.md

Build Timeline Overview

These phases organize the work sequentially for manageable development and testing. All features — including Spectrum — are built toward a unified v1 launch.

  • Phase 0: Groundwork and Dev Environment
    • Goal: stable tooling, accounts, repo standards, and local infrastructure.
  • Phase 1: Platform Foundation
    • Goal: production-quality backend skeleton, auth, entitlements, core data model.
  • Phase 2: Core Experience Build
    • Goal: ship Mirror, Turn, Lens, Ritual, Evidence Wall end-to-end.
  • Phase 3: Launch Readiness and Hardening
    • Goal: Spectrum integration, safety, billing, reliability, compliance, app store readiness.
  • Phase 4: Post-Launch Scale
    • Goal: analytics pipeline, feature enhancements, growth optimization, scaling controls.

Development Gate Rules

Do not move to the next build phase until the current phase exit checklist is complete.

If a phase slips, reduce scope but do not skip quality gates for:

  • security
  • safety
  • observability
  • data integrity

Product vs. Build Phases

Important distinction: These build phases are execution timelines, not product tiers. The product launches with all features (Mirror, Turn, Lens, Ritual, Evidence Wall, Guide, Spectrum) in a single v1 release. Free tier and Prism subscription tier have feature limits, but both versions of v1 include all features at launch.

Tooling policy

These phase docs assume an open-source-first stack:

  • Gitea for source control and CI
  • GlitchTip for error tracking
  • PostHog self-hosted for product analytics
  • Ollama (local) and vLLM (staging/prod) for open-weight model serving

Platform exceptions remain for mobile distribution and push:

  • Apple App Store and Google Play billing/distribution APIs
  • APNs and FCM delivery infrastructure